Help your founders manage equity
Founder led companies are more successful long term. Help your founders avoid costly cap table mistakes by managing their cap table on Pulley.
Trusted by founders and companies from seed → scale
"I absolutely love Pulley and recommend it to every client! The pro forma modeling tool can save a startup thousands by making it easy to quickly and effectively model how each SAFE or convertible note impacts the cap table. Pulley has become an essential part of any financing."
Fundraising Modeling
Pulley is different from other modeling tools because we create a complete pro-forma for your next round. You can see the ownership and numbers of shares for each founder, employee, current investor, and future investor.
Spreadsheets for modeling fundraisings are often wrong. They do not account for common terms like pro-ratas and option pool increases that are negotiated in equity rounds. Accounting for these variables requires spreadsheets with iterative calculations that frequently break.
Pulley's modeling tool works for post and pre-money SAFEs, and support discounts, pro-ratas, option pool refreshers, and more.
Concierge Onboarding & Support
Companies on Pulley save thousands in legal fees. You’re getting an experienced lawyer in your back pocket to answer basic questions and tell you what’s standard in equity. You will spend less time and money managing your cap table on Pulley.
We onboard most companies next day. Don't wait to complete your cap table and issue options. Start with Pulley today.
Audit-ready 409A
Help your companies focus less on compliance. Receive audit-ready 409A valuations in just a few business days.
Pulley partners with trusted, independent appraisers to give you a fast and accurate 409A valuation. The same partners stay with you as your company grows to perform reports that understand your business.
We perform 409A valuations for all businesses including international and cryptocurrency firms.
Our Pricing
For budget-conscious and scrappy startups, you can start with our Startup plan. Scale up to our Growth plan when you raise and hire with two 409A valuations included.
Startup
$1200
Cap table management
Share Certificate
Electronically send & sign option grants, SAFEs, etc.
Cap table modeling
Concierge onboarding
Option and equity templates
Offer letters
Growth
$3500
Startup plan, plus:
409A valuations (learn more)
Replacement for Docusign to issue equity grants
Electronic option exercises
Rule 701
Form 3921
Board approvals
HRIS integration
Free 14 day trial
Custom
Contact us
Growth plan, plus:
ASC 718
Priority onboarding
Phone support
Waterfall modeling (beta)
Custom reports
Crowdfunding deal 💵
Early-stage with a ton of angel investors? Ask us about our crowdfunding pricing where we can bundle your investors together.
Not sure what you need for your cap table?
Schedule a call and we'll discuss your equity and see how we can help.
